Bruce Collective Brand Identity   

Bruce Collective is a taste-making duo who wants to bring style, refined taste, and personality to menswear through social media. 

final logo breakdown

Inspiration:

When creating this logo we looked at inspiration heavily influenced by mid-century modern typopgraphy and traditional calligraphy. We wanted to the logo to read as both masculine and femnine by weaving in both sharp and soft edges.

In addition, this logo comes in different varations to allow the brand to flex both causal and more formal tone.

Logo Breakdown

Stationary Collection

Logo Alternatives

Social Media Branding

Goodbye for now.